As you can see from the video comparison above, the lenses react completely differently between the 5D and 7D.
Here are some specs on what you get with certain lenses. The first column represents the standard Canon 5D Mark II lens and the second column represents the conversion when you put the same lens on the Canon 7D and get the 1.6x crop factor.
writer’s note – In addition to running a successful wedding cinema studio, I spent this fall coaching freshmen football at Rochester Adams High School. It was my third season coaching – it’s a great way to get outside, work alongside some other great coaches, and spend time with some great young men.
At Epic Motion, we spend a lot of time and money to win new business. If we didn’t, we probably wouldn’t be too successful in the long run. What we must not forget is the importance of maximizing potential sales that we have right in front of us.
Haven’t people asked you this question before during your sales presentation, “What do people usually get?” They want to make sure they’re not missing out on something and by you educating them on your other products and services, you are giving them additional opportunities to not miss out on anything else.
A month after you book someone, have an automated email that goes out and says something like, “Three of our most popular products are X, Y, and Z.” Continue sharing why they are your favorites (and/or your clients’ favorites), and include links for them to see what it is that you’re selling.
You can’t sell it if you don’t offer it…there is power in suggestion.
Epic Motion is a photo + video studio specializing in weddings and events. Based in suburban Detroit and led by Ryan Koral, Epic Motion has been named one of the Top 25 Event Filmmaker Studios in the World.
As visual artists we need to make sure we are using all our tools properly to ensure our images are the best they can be. One way in which we can achieve the best imagery possible is to calibrate our monitors, an oft overlooked step!
In watching this video, you will see how easy monitor calibration is to perform and how much of a difference it makes once performed. The software we used was Spyder2express. We purchased it at Fry’s Electronics for approximately $80. We did discover that if you have a dual monitor system connected to your editing station, you will need to use the Spyder3Pro. You can find it at Calibration-Direct for $129.95.
We also asked our friend Steve Zugelter of Studio Z Films to give us his input on monitor calibration. Here is what he had to say,
“What’s the sense in doing any kind of color correction or grading if your monitor isn’t displaying the images correctly? For me, monitor calibration is one of the many steps in filmmaking. We balance the colors in our cameras, why wouldn’t we do the same in post? Its one more step, but its a vital one in making sure the images you produce are shown exactly how you wanted. I really believe that the colors and tone of each clip and each film convey a message and if we’re sending the wrong message its confusing to the viewer, much the same as speaking a foreign language to someone that doesn’t understand it. Since I’ve started calibrating my monitors, I’ve noticed a huge difference in how my films look. I now calibrate them regularly to ensure they are where they are supposed to be and that nothing has drifted.”
![IN[FOCUS]](http://www.infocusvideoevent.com/wp-content/uploads/2011/05/IFTiny.jpg)
