Giving your clients a digital copy not only creates a convenient off-site back up, it also enables them to share your work more easily. There are tons of online companies that offer custom flash drives, I’ve had great luck with Flashbay & usbmemorydirect.com.
Do you offer digital copies on flash drives or other medium? Feel free to share your experiences by commenting below. The IN[FOCUS] community would love to hear what works well for you and your company.
So you just completed a wedding film and it looks awesome. You are now very excited to share it with the couple. How do you present your finished product to them? Do you invite them over to your studio for their official first viewing or send them a package with their film inside?
Think about it. Where are you going to achieve the best first impression? Put yourself in their shoes. If you (the couple) are going to watch a movie about your relationship and wedding, it’s probably going to make you cry, where would you want to be for this?
If you’ve done your job correctly, they are going to love their film no matter where they watch it, but enjoying it from the comfort of their own cozy living room with add to the emotional experience. If you were to ask your couples how and where they want to view their film for the first time, you will find out that they will choose their own homes.
Many of us have beautiful studios with a lot invested in providing a great viewing platform and we’d love to host the couple for a viewing party, BUT If we think about what our clients truly want, and not so much what we want, we will choose to not do this.
Putting your couple first and creating an experience for them to enjoy within their own home is essential for a powerful and lasting first impression of their film…and, more importantly, will lead to more excitement, referrals, and bookings.
Jet Kaiser
Putting couples first since 2005
Is this your next intern? Click to watch!
For the first time I tried to track down one or two helpers to do some light editing, but encountered a few hurdles. I live 3.5 hrs from Boston, and everyone on CraigsList was too far away and overqualified. Local filmmakers were busy with their business, and word of mouth wasn’t working, so I had to get creative.
As a product of our High School Graphics Program years ago, I decided to check in and see what the students were learning. Filming with DSLRs, Final Cut Pro, Photography and more! To my surprise I got calls from a hand full of interested students! I landed an incredible helper, Alex, going into his Jr. Year, and this has been an eye opener for my business, and more importantly Alex has taught me a lot, kept me on my toes, and inspired me.
Next time you are struggling to find good part time help, think outside the box. With two more years in High School, I don’t think I have to worry about Alex opening up shop anytime soon, so if you are worried about friendly competition, it most likely won’t come from this seasoned pool of teens. Bonus = they aren’t as expensive as hiring a college grad/seasoned pro, and are up for most any projects you need done, ie photo montages when your clients still insist you do it even when Animoto is cheaper!
Alex recently filmed and edited a music video (ABOVE) for a school project. Gorilla filmmaking at it’s best!
So next time you need some help, explore your local school system. They’re young, creative, cheap, and they might help you take your business to the next level!
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